Highrise: Simple Web-based CRM

It's been 30 days since the folks at 37Signals (the same guys who made Basecamp possible) launched Highrise. My friend Gustavo at work made me aware of it, and a few days after it launched, with a couple of Search Engine Marketing projects in the pipeline, I decided to give it a shot. Now, I won't go back.

Highrise is a simple web-based CRM system that lets you take care of your small business contact management needs. It provides you with a means to cc: it in your communications, so that they can be incorporated as part of cases, companies or contacts. You can also attach tasks to each of these, so that you can keep a running log of activities in regards to your projects and relationships.

It's really as intuitive to use as Basecamp: check it out and sign up for a free account (even the free version -which I am still using- is extremely powerful).