22 April, 2007

Making a Flash Site More Searcheable

A while back, I wrote about making Flash web sites searcheable. At the time I wrote about this, I was unaware of a concept called SWF Objects.

As described by the creator of the idea, in essence what SWF Objects does is:

Prepare an HTML element that will hold our Flash movie. The content placed in the 'holder' element will be replaced by the Flash content, so users with the Flash plug-in installed will never see the content inside this element. This feature has the added bonus of letting search engines index your alternate content.
So there goes an incredibly Search Engine-friendly way to deal with Flash sites, besides the previously discussed tips.

See SWF Objects in action in the Schematic web site, where Geoff Stearns (the guy who posted about it and one of its creators) used to work until this week... he's moving to San Fran to work with Google. :)

1 comments:

Bernard said...

Thanks Manny

This is really useful stuff. I'm playing with Flex at work, which runs inside the Flash engine. It allows us to build rich internet apps with things like tables and forms, together with some pizazz.

I was curious about searchability and some things that we take for granted with web pages. Now maybe this is the price that we pay for adopting a richer experience. But I hope we don't have to lose some features to gain richness.